Wednesday, January 16, 2019

7 Horrible Mistakes You're Making With Product Packaging

Your product custom packaging says a lot about your company. Faulty packaging which misleads the customers is a bad impression, which does not encourage purchase. These are some common mistakes in the design of packaging that are important to avoid. 
We have described some of the factors in this list. 

1. Wrap your products and distinguish them from the competitors 

If you pack your product just like the for packaging materials of your competitors, then it is a wrong choice. It must distinguish from others? If not, you have a big problem. This is something you can do with the redesign. 

2. Recycled materials generate unnecessary waste 

A brand must have more emphasis on the environmental aspect of doing business nowadays. Customers pay attention to packaging more recyclable than before. It is expected that large companies in particular use quality packaging stuff. This helps them gain a number of customers, who ultimately.

3. Not easy to open or have a complex opening way 

If your cellphone is difficult to open, then you always want to get rid of it. Be sure to test your packaging with your target consumer base. If you offer a product want to eat children for lunch, don't make it so hard to open with small hands. Even if they love that food, the packaging requires something different. 

4. Wrong labeling is a major mistake in custom packaging 

Wrong labeling marks as one of the most common mistakes that occur in the packaging. There are cases where false labeling could pose a serious issue. This is mainly with the case of pharmaceutical products. No information related to drugs is misleading, because they may lead to serious health damage to customers. 

 5. Oversize packaging is a major flaw

Create custom product packaging that is not large. There is always a better chance of sales by minimizing package size. Probably, this will provide a little amount of money on each package. Packaging that is wrong may have a lack of emotional connection with the customers. Each customer likes to have certain feelings about the brand or product. Therefore, your brand should be contacted via packaging emotionally. Always show some emotions to customers that make them feel special. Products that we buy express who we are. So, this must be the logo during a packaging design.

6. Wrapping in an unprofessional way 

If you buy a bag of chips and find that these are packed with a slight hole in the packaging, then? What a disappointment! It's a basic level of un-professional packaging. Consumers don't like to feel misled, so make sure that your brand represents what is appropriate in your reality. Take this on a prime priority. Otherwise, it will create a lot of confusions about your brand. 

7. Simplicity in the custom printed boxes 

Simplicity does not fit each brand. In fact, there are brands that use dramatically colorful designs. However, there are better wrapping styles to consider. This product may contain food for children on a box. If this is so, then you must understand that children love to buy candies or other products with beautiful printing. It is very important to use state-of-the-art packaging that distinguishes your brand from the rest.

Your business is your everything when it comes to earning money. That is why it is necessary to manage your products in a way that it becomes a one-stop solution to the valued customers. If you have no in-house custom packaging and printing professionals, then outsource this work to one that has a good reputation and The Custom Boxes will never disappoints you for providing such great packaging. There is no excuse to follow a packaging, which doesn’t look attractive to the customers. Always test your packaging with the aspect of your objective purchaser. Good packaging guarantees everything but if it is difficult to open or have some flaws, then consider something else. There are chances that your packaging doesn't draw in your objective market. Use it to help your business achieve its objectives. A good packaging might be best for a brand to achieve long term objectives in the long term.

9 comments:

  1. Instead of making packaging you should hire professionals for custom packaging of your brand.

    ReplyDelete
  2. Great sharing. Product Packaging Boxes are now easily available at OXO Packaging.

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  3. Thanks for sharing this informative blog.
    Techumble

    ReplyDelete
  4. Hi Everyone,
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  9. really impressed with your mind blowing tips i never thought and have idea about such mistakes while paking my gifts Mushroom Chocolate Bar Packaging thanks for sharing it with us

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